Market assessment
To increase your market knowledge
Investigation to estimate a market size, identify a value chain, define clients profile, a value proposition and a product positioning, sourcing survey.
→ For a product or a group of products
→ For a market or a diversity of markets
→ For an application focus
→ For a geographical focus
→ For a clients’ typology focus…
How do we work ?
- Competition Benchmark
- Patents studies
- Federation and Association interviews
- Tradeshows and Conferences
- Internal knowledge consultation
- Interviews campaign with clients, technical and market experts, competitors…
Results you can expect ?
Market study including:
- Competition Analysis
- Market Segmentation and Value Chain analysis
- Drivers and hurdles
- SWOT, Porter Forces, Strategic Matrix
- Products Portfolio scouting
- Clients profile (mapping, current use, current supplier, volume, pricing, expectations, unmet needs, interest…)
- List of leads and Potential Pipeline
